At the outset of a new year, many companies lay out goals that they’d like to achieve over the course of the next 12 months.
If your company did that to kick off 2020, December is a great time to look back and assess your progress toward those stated goals. Even if your company didn’t formally document a set of goals, it likely has performance indicators that can be tracked and compared to previous years.
Hopefully, you’ve reached all of the goals you set out to accomplish. They might have been tough given the realities of 2020, but hopefully, you’ve done better than expected. Below are a few ways to assess how close your company got to achieving its annual goals.
What Are You Hoping to Achieve?
Have an understanding of precisely what you hope to achieve by performing this review. You should be trying to separate yourself emotionally from the process and approach the review with an open mind instead of trying to confirm preexisting biases or gloss over deficiencies.
Determine where you can clearly define wins and losses. Focus on results — whether good or bad — and embrace the notion that bad results can be changed, but only if you properly identify them.
Ask the Right Questions
Being deliberate about your analysis from the outset can keep you and your review team from overlooking crucial bits of information. Good annual review questions typically focus on specific achievements, company growth, lessons learned, setbacks, solutions, and unexpected events.
What are Your Key Metrics?
Your goals should be to come to objective conclusions, and the only way to do that is by using key metrics. Typical key metrics for an annual review can be found in financial statements, Google analytics reports, customer data, and social media reach.
Schedule Your Times for Review
An effective year-end evaluation involves a deep dive into your company and its goals. This should be a drawn-out process that is scheduled over the course of several days, possibly an entire week. Don’t shortchange the process. Make sure your review gets the time and attention it deserves.
Recognize and Celebrate
When doing any kind of performance review, it can be easy to focus on the negative. Unfortunately, when you put too much focus on negative results, it can create a feedback loop of negativity. Therefore, it is critical to recognize your top achievements for 2020 and figure out how those goals were achieved, so any good behaviors can be reinforced.
Don’t forget to celebrate and formally reward or recognize those who drove your company to success over the past year.
Think About Goals for 2021
A year-end review isn’t just useful for looking back. Figure out which goals from 2020 are worth keeping for next year, which should be done away with, and how you will redirect efforts to achieve any unrealized goals. When it comes to goals that did not happen in 2020, look for workarounds or different ways to achieve them. Your set of goals for 2021 ought to include both goals for the start of the year and the end of the year.
We Can Help Your Company Achieve Its Big Goals for 2021
At Nationwide Temporaries, we provide our clients with custom talent solutions so they can achieve goals big and small. Please contact us today to find out how we can assist your organization.